Virago Ventures, Inc. Company Update
Hello and WELCOME to our brand new website! It’s been a long month of positive company changes and updates so I wanted to write up a quick company update and give you some more context around our goals and vision for the future.
I started Virago Ventures, Inc. in January of this insane year and it has been a roller coaster ever since, I'm sure you can agree. It has taken almost a year to really focus in on what I want to do and the services I want to offer. When you're just getting started I think its good to throw everything at the wall and see what sticks. It's also important to watch the market and see how the needs of your target customer are changing and the optimal services that will yield the largest amount of value.
I started by offering a wider range of services. I looked at the past 10+ years of my professional experience and my plan was to share all of that knowledge with the world. I've ran social media accounts for various brands, headed up influencer marketing campaigns and sent out more e-mail campaigns than you can image. The problem is, I'm not super passionate about running social accounts or working with influencers. You will do your best work if you're passionate about it and quality over quantity.
COVID-19 has changed the way we work and sell, and we're not going "back to normal" for the foreseeable future. Sales enablement and sales technology are now becoming imperative in businesses across a variety of industries. A Customer Relationship Management (CRM) tool often thought of as only a sales tool used to manage and grow relationships have now become necessary to effectively manage your entire business ecosystem. It acts as a single database, bringing your sales, marketing, and customer support activities together, streamlining your processes, policies, and people all in one place.
I was first introduced to a CRM over 5 years ago and I've used one in every position since. From both the perspective of a sales rep, a higher level sales executive and now a founder. I couldn't image life without a CRM but the system is only a part of the puzzle. The other pieces of the CRM puzzle is proper implementation, optimization and management of your system.
CRM IMPLEMENTATION
Your CRM can become a keystone for your company. The process of having your CRM implementation be successful includes installing your CRM so your company can easily manage leads and client relationships. CRM implementation will allow you to set your company up for the long-term success.
CRM OPTIMIZATION
A CRM can easily become a burden on your company. Your system comes with default settings and it's up to you to customize it benefit your company. With many companies moving to remote work, a CRM is a critical tool that will keep your team motivated and increase sales.
CRM MANAGED SERVICES
CRM monitoring, management, and maintenance can easily have you falling behind. Your sales reps need to focus on sales but sales professionals spend a majority of their day on administrative tasks like CRM management. This would not be the case if you had CRM managed services.
Sales Enablement is the act of implementing strategies, tools, and processes that continually increase the productivity and effectiveness of your sales system. There are several areas that companies focus on with sales enablement, which includes anything from CRM implementation to your customer-facing content and we can help every step of the way.
COVID-19 is also changing the way we network, we will work with you to realign your trade show and event strategy to keep up with the changing times. Trade shows logistics and other networking events can be beneficial to your business in many ways. You now have the ability to network and engage with your desired leads and showcase your product/service to a larger audience from a variety regions. We can help you properly plan the entire execution from registration day, to a follow up afterwards, ensuring your are prepared for a successful show, both virtually and in-person.
Virago Ventures is a full-service Sales Enablement, CRM Implementation, and Optimization Consulting company deigned to help the modern organization. We consult with businesses to empower their sales team to grow, adapt, and evolve with rapid changing market environments. A sales team that is set up for success is more likely to have better attitudes which will lead to higher close rates and less employee turn-over. A sales representative is one of the top five hardest positions to hire for so retaining strong sales people is something that should not be taken lightly. With a deep industry knowledge, we have been successful in streamlining the success for countless organizations and sales professionals.